Category: Uncategorized
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There’s Everything to See Here
I have spent years claiming to not be a runner, despite having run several 5k’s, 10k’s, and marathons. I too have spent years claiming “I’m not a designer.” Regardless of the college course (undergrad and grad), military course, and my own personal dabbling. Both arguments, I must say, are falling flat. Just last week I…
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Shuttering LightÂ
The control of what we see I have an iPhone, and it seems the whole world has a smart-device of some sort. The cameras are amazing, and I don’t want to take away from the quality these cameras produce. However, There are fundamentals that are missed by non-photographers that are like fingernails on a chalkboard…
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Content that Clicks
Social media audits are as valuable as gold. When you scroll through a brand’s socials you can see what their strategies are, or what they are trying to be. I recently did an audit for a brand I’ve been researching and I for posts for random events with no real story to make me want…
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The Missing Link
Sneak a peak at human evolution and scientists can’t pinpoint the exact moment we went from an ape-like creature to our current human state. The lack of such evidence means that this evolution remains only a theory. In the early days of social media it was common to see links for shows, networks, products, and…
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To Thine Own Self Be True
After I left active duty Navy I went into the Naval Reserves. There I joined the Funeral Honors Team, where I conducted more than 300 military honors over several years. What I wanted was to give each family a lasting impression of sharp, crisp, military theater. The reality is unless you’re on an honors team…
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ThrInstaBook
Yeah, I know, there is no autocorrect for a word that ridiculous. I bet it got your attention though, because you’re still reading. Meta is the leader in social media platforms with Facebook, Instagram, and Threads. Dave Kerpen writes in his book Likable Social Media, “Two terms that become important in this environment of content…
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Sci-(Non)Fi
I remember as a kid watching Sci-Fi movies and shows where computers ruled or controlled our daily lives. That seems to have become more science non-fiction than fiction. We are all users and I use social media on a daily basis. I only make posts for work and browse on my non-work account looking at…
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#SocialMedia4Good
Can social media be used to bring about justice or significant change to right wrongs? This is a heavy question that requires a lot of lifting in numerous areas of the social media sphere. “Social media can and should be harnessed to support the public health response,” writes Muhammad Saud in his academic paper Usage…
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The Art of Stickiness
What makes content go viral? That’s a pretty loaded question with a ton of variables that one might think there is no possible way of knowing how content spreads. That’s not exactly true. There are plenty of tool you can use to creating meaningful and engaging content that sticks, and dare I say go viral.…
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The Longevity of Taking a Stand
I remember very clearly when a friend invited me to watch a documentary about the Invisible Children in Africa. I knew nothing about them. To be honest, I didn’t care. I was year removed from a deployment and was still in decompression mode. I didn’t want anything too serious in my life. Because most of…
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JD Photography 